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Internet Marketing Solutions by Danconia Media

There’s no way around it: If you want your business to succeed, you must effectively market yourself online. For years, companies could get away with ignoring the Internet and instead rely on word-of-mouth and traditional marketing to gain new leads. Those days are over, and the businesses that realize this now are the ones who will remain standing in the near future. No matter your company’s size or industry, Internet marketing is the most targeted and overall effective way of spreading information about any enterprise’s products and services.

If you want to outsource your Internet marketing efforts, you’re making a wise decision. Instead of hiring one or two staffers to market your business, you can have for a fraction of the cost an experienced team of online marketers who know how to reach consumers on all corners of the web, from search engines to social media platforms to email inboxes. We can craft a plan for you that will strengthen your branding efforts, increase inquiries about your products and services and, ultimately, widen your profit margins.

Our Internet marketing capabilities include:

Search engine optimization (SEO)

No matter how well-designed it may be, having a web site is of little value if consumers are unable to find it using popular search engines like Google, Yahoo! and Bing. We can ensure you’re found by the right people. We staff SEO experts who can make sure your site is structured properly and copywriters who can craft content that ranks highly for competitive keyword phrases while remaining easy to read. If you’re just seeking advice, we can be hired as consultants to review your web site and report to you what steps you need to take to rank better.

Social media marketing

Now is the time to start leveraging social media to your company’s advantage. Sites like Twitter, Facebook, LinkedIn and YouTube provide tremendous value for businesses targeting the Internet-savvy, a demographic that includes consumers of all walks of life. We can help you use social networks to increase awareness about your products and services. Whether you want a custom Twitter background or someone to manage all of your social media marketing efforts, we’re the firm for you.

Search engine marketing (SEM)

Pay-per-click (PPC) advertising is not as effective as organic search engine optimization, but it’s still a great way to supplement SEO efforts. With Danconia at your service, you’ll have an SEM plan that will provide maximum benefits at minimum costs. We staff SEM experts who can determine which search phrases are most likely to lead to conversion. We can manage your entire PPC campaign and provide frequent updates on its effectiveness or act as a consultant for you so you can do it in-house.

Email marketing

If you want to boost your company’s profile and encourage customer loyalty, email marketing is a great way to go about it. Our marketing specialists can craft email newsletters and advertisements to be sent to current and potential clients and gauge your campaign’s effectiveness using industry-leading tools. Whether you need an email newsletter template or someone to manage weekly blasts for your company, you can count on Danconia.

Online reputation management

Though you can’t stop people from posting online, there’s still plenty you can do. At Danconia, we staff Internet marketing specialists who can monitor what’s being said about your company online and respond appropriately. With us at your service, you’ll know all the positive and negative comments that are posted about you on social networks, consumer review sites, blogs, web sites and elsewhere online.

Now is the time to enhance your Internet marketing efforts. Call Danconia Media today!

If you’re ready for success, contact Danconia Media today by calling (603) 529-8175 for a free Internet marketing consultation. We’re located near the Concord, NH; Manchester, NH and southern New Hampshire regions for your convenience.